Engleski 3 - reči |
Abolished-stopped, cancelled Above board-honest and legal Absenteeism-the problem of employees not being at work when they should be Abusive-insulting; not disciplined, rude, offensive Accelerate-if a process accelerates it becomes faster than usual Accessory-a small thing that you add to a house, clothes etc to make them look more attractive Account-an arrangement between a customer and a bank that allows the customer to pay in and take out money Accountant-a professional whose job is to keep the financial records of an organization, or to advise clients on financial and tax matters Accounts-the official financial records of a company, person etc Achievable-attainable Acquire a meaning-to get a meaning Acquire-if one company acquires another, it buys it;to buy, to gain, to get; to obtain Acquisition-when one company buys another or part of another company; buying or taking over another company Action points-what needs to be done after the meeting, and by whom Activism-working hard to achieve changes in the way companies operate Ad-an informal word for advertisement Administration-the activity of managing and organizing the work of a company or organization Advent-the time when something first begins to be widely used; development Advert-an informal word for advertisement Advertisement-a picture, piece of writing, or film that tells people about a product or service in order to persuade them to buy it Advertiser-a person or organization that advertises their products or service Advertise-to tell people publicly about a product or service in order to persuade them to buy it;-to inform people publicly that a job is available and invite them to apply for it Advertising campaign-an organization’s programme of advertising activities over a particular period with specific aims, for example an increase in sales or awareness of a product advertising etc Advertising-telling people about a product or service in order to persuade them to buy it;-the companies that prepare and sell advertising, considered as an industry Aerospace-the designing and building an aircraft or space vehicles Agenda-a list of the subjects/ topics to be discussed at a meeting ;the things that someone considers important or that they are planning to do something about; schedule Aggressive-an aggressive plan or action is intended to achieve its result by using direct and forceful methods;-an aggressive person or organization is very determined to achieve what they want Aisle-a passage between rows of seats Albeit-although Alerted-a warning of danger Alliance-an agreement between two or more organizations to work together/ to cooperate in certain business activities Allotment-a small area of land for growing vegetables, flowers; a part of land Amend-to make better ;to make small changes or improvements to a law or a document Amicable-friendly and pleasant Amid-in the middle of Amount-a sum of money Annual ritual-something that happens regularly each year Annual sales revenue-god.prihod od prodaje Annualy-something that happens regularly each year AOB (Any Other Business)-the time during the meeting when items not on the agenda can be/ may be discussed Apparent-obvious, jasan, ocigledan Appeal-the fact of being attractive; attraction, interest Application-a formal, usually written, request for something or for permission to do something;a formal request for work; -a practical use for something ;-a piece of software for a particular use or job Apply-to make a formal, usually written request for something, especially a job, a place at university, or permission to do something; -to use something such as a law or an idea in a particular situation, activity, or process ;-to have an effect on someone or something, or to concern a person, group, or situation; to fill in a form or write a letter for a job Appointment-an arrangement to meet someone at a particular place or time; the act of choosing someone for a particular job, or the job itself Appoint-to choose someone for a particular job Appraisal-assessment Apprehension-comprehension, full understanding of sth, anxiety, fear of sth – strepnja, Apprentice-pripravnik Approximate-an approximate amount, number etc is a little more or a little less than the exact amount, number etc –Approximately Arise (question)-postaviti pitanje, pojaviti se Arranged-set up Articulate-able to talk easily and effectively about things,to pronounce what you are saying in a clear and careful way; talking easily and well in clear and careful way Ascend-peti se , popeti se Aspired-wanted to achieve an important goal Asserting-claiming Assertive-behaving in a confident way in order to get what you want Assessment-evaluation, estimation Assess-to evaluate, to estimate, to calculate; to make a judgement about a person after thinking carefully about it Asset-the property; the assets of a company are the things they own; everything a company owns; something of value belonging to a person or company that has value or the power to earn money; the property, equipment etc owned by a business considered together, as shown in its balance sheet Assign-to give someone a particular job or task, or to send them to work in a particular place Assumed -pretended, false Assume-to suppose; to predict Assure-uveriti Astute-clever and skillful at understanding situations and behavior; wise and intelligent Attend-to go to an event such as a meeting Attribute-a characteristic, feature, or quality Authority-if a company have an authoritarian way of management the management keep tight control over everyone and everything Autonomy-independence Average length of the job Averse-opposed to something Avert-to prevent from happening Award-a prize for good performance in a particular activity Awareness-knowledge or understanding of a particular subject, situation, or thing; consciousness Aware-to be conscious of sth Background-someone’s past, for example their education, qualifications, and the jobs they have had;-information about events in the past that explain the current situation Balance of trade-the difference between the value of a country’s exports and its imports; a particular business activity Balance sheet-a document showing a company’s financial position and wealth at a particular time;a company’s financial situation at a particular moment Ball park figure-estimate Bank statement-information sent regularly by a bank to a customer, showing the money that has gone into and out of their account over a particular period Bankruptcy-when someone is judged to be unable to pay their debts by a court of law, and their assets are shared among their creditors (=those that they owe money to), or a case of this happening Bankrupt-to go bust; unable to pay their debts; not having enough money to pay you debts;to make a person, business, or country go bankrupt Banvass-to try to get information or support from people Bargain-something you buy cheaply or for less than its usual price;-an agreement between two people to do something in return for something else; -to discuss the conditions of a sale, agreement etc in order to get the greatest advantage for yourself –bargaining Barrier to trade/trade barrier/barriers to trade-something that makes trade between two countries more difficult or expensive, for example a tax on imports Barriers-something that makes trade between two countries more difficult or expensive Bash cow-a very profitable business or part of a business Battling-trying Bearish-the stock market is said to be bearish when prices are expected to fall, and people sell a lot of shares as a result Beat around the bush-if someone doesn’t speak directly, but rambles or hesitates; to delay talking about the most important part of a subject Benchmark-something that can be used as a comparison to judge or measure other things;-good performance in a particular activity in one company that can be used as a standard to judge the same activity in other companies-benchmark Beneficiaries-gain money for something Benefits package-the total amount of pay and all the other advantages that an employee may receive such as bonuses, health insurance, a company car etc Bid-an offer to buy something, for example a company in a takeover, or the price offered;-an offer to do work or provide services for a fixed price, in competition with other offers Bidding-to offer to pay a particular price for something, for example a company in a takeover;-to offer to do work or provide services for a fixed price, in competition with others-bidding Bill of lading-a list of goods being carried especially on a ship Billboard-a large sign used for advertising. Billboards are usually called hoardings in British English Bill-the total cost of something, or the document that shows this Blind of notice-not to listen to somebody Blueprint-a plan for achieving or improving something Board/board of directors-the group of people who have been elected by shareholders to manage a company Bold-courageous; brave, daring Bond-a financial certificate showing an amount borrowed by an organization or government at a particular rate of interest for a particular period Bonus-an extra amount of money added to an employee’s wages, usually as a reward for doing difficult work or for doing their work well Book-to make a reservation Boom in shares-sudden increase in buying and selling Boom-a time when business activity increases rapidly, so that the demand for goods increases, prices and wages go up, and unemployment falls; a time when activity on the stock market reaches a high level and share prices are very high-if business, trade, or the economy is booming, it is very successful and growing Boost-to increase something such as sales, production or prices Bottom line-the figure that shows a company’s total profit or loss Bounty-generosity Bowl-pot Brainstorm-to develop new ideas and solve problems by having a meeting where everyone makes suggestions and these are discussed Brainwave-a sudden inspirational bright idea Branch-an individual bank, office, shop etc that is part of a larger organization Brand awareness-the knowledge which consumers have of a brand Brand image-the ideas and beliefs which consumer have about a brand Brand leader-the brand with the largest market share; brand with the most sales in a particular market Brand loyalty-the tendency of a customer to continue buying a particular product-the degree to which people buy a particular brand and refuse to change to other brands Brand manager-the person responsible for planning and managing a branded product; someone in a company responsible for developing a brand Brand stretching-using a successful brand name to launch a product in a new category-when a company starts to use an existing brand name on a different type of product, hoping that people will buy it because they recognize the name Brand-a name given to a product or group of products by a company for easy recognition Branded-branded goods or products have brand names Branding-the activity of giving brand names to products, developing people’s awareness of them etc Breadth-width Break down-collapse, cease to function properly owing to some fault Break up with-end a relationship with somebody Break-a change for a short period Bribe-illegal or unfair payment made to someone to persuade them to do something Bribe-money that is paid secretly and dishonestly to obtain someone’s help; to dishonestly give money to someone to persuade them to do something to help you Bribery-dishonestly giving money to someone to persuade them to do something to help you Brief-instructions to do something or to deal with something Broad scope-wide range Broker-a person or organization whose job is to buy and sell shares, currencies, property, insurance etc for others Budget-to plan the amounts of money to be spent on different things in a particular period-an amount of money that an organization has available to spend on something in a particular period Build up-acquire, develop or increase something gradually; to develop, to make stronger, bigger, wider Bump into someone-to run into someone unexpectedly Bureaucracy-a system of government that involves a large number of departments and officials; disapproving all the complicated rules and processes of an official system, especially when they are confusing or responsible for causing a delay; red tape Burnout-breakdown Bust-if a company goes bust, it cannot continue to operate because it does not have enough money to pay its debts Buying habits-the purchasing behaviour of consumers Buyout also buy-out -the act of buying a business;-the act of buying all the shares in a company of a particular shareholder By all means-svakako By and large-generally speaking, in general By chance-slucajno By design-namerno By no means-niposto, nikako Call it a day-to end a situation Call off/to cancel Call out-order or advise workers to stop work as a protest Campaign-a series of activities designed to achieve a particular result Campus-kampus Cancel-call off; write off Capacity-the amount of space that a container, room etc has; the amount of something that a company, factory etc can deal with or produce Capitalisation-the total value of a company’s shares;-the total value of all the shares on a stock market at a particular time Capital-money invested in something in order to make a profit Career ladder-all the increasingly important jobs that someone has, or would like to have, as they get older Career-a profession or job that you train for; the series of jobs that you do during your working life Cash cow-a very profitable business or part of a business; a profitable product or business generating a steady flow of sales revenue Cash flow-the amounts of money coming into and going out of a company, and the timing of these; profit made during a particular period, measured in different ways by different businesses Cash generation-money that a company gets from sales after costs are taken away. Cash generation is often used in talking about the degree to which the company is able to do this;if company improves its cash generation it has cash available at all times Cash-money, especially money that is immediately available in banknotes, coins, bank accounts etc Cash-strapped-to be short of money; not having enough money Catalogue/catalog-a book with all of a company’s products or services listed and described Catalyst-someone who causes change Cement-to make stronger Centenary-a day or year exactly 100 years after a particular event CEO (Chief Executive Officer)-the manager with the most authority in the day to day management of a company Certify-to state that something is correct or true ,especially after some kind of test Chain-a number of shops, hotels, or cinemas belonging to the same organization Chairman-the most important person on the board of directors of a company Chair-the position of being in charge, in charge of a meeting, or the person who is in charge of it Challenge-something difficult that you feel determined to solve or achieve Chamber of commerce-an organization made up of business people in a particular place, that helps businesses with advice, support etc Champion wealth creator-someone who has greatly increased company`s profits Chance encounter-slucajni susret Charge-a price asked for goods or services ;demand payment; to ask someone to pay a particular amount of money for something Charge-the amount of money you have to pay for goods or services;-be in charge of sth to be the person who controls or manages an activity or a group of people Charismatic’s-inspiring; charming Cheap trash-badly-made goods sold at low prices Cheek in-register as a guest at a hotel or as a passenger at an airport Chunk-a solid part of sth; a compact mass, part Clamped-a place which doesn’t have enough space for the people in it Classic brand-a famous brand with long history Clerk-sluzbenik Client-someone who pays for professional services Clock in/on-to record on a special card or computer the time you arrive at or begin work Clock off/out-to record on a special card or computer the time you stop or leave work Code of ethics-a written document lying down ethical ways of working for the personnel of the company; moral rules of behaviour that should guide members of org. and make them deal honestly and fairly with cust. Coherent-talking in a way that is clear and correct ad easy to understand Cohesive-connected or related in a reasonable way to form a whole Collapse-if a company, organization, or system collapses, it suddenly fails or becomes too weak to continue; ended suddenly Collateral-property or other goods that you promise to give someone if you can’t pay back the money they lend you Colleague-someone you work with, used especially by professional people and managers Come up trumps-produced good unexpected results Come up-to crop up, to appear unexpectedly Commercial-relating to business;-a commercial product or service is sold in order to make a profit;an advertisement on television or radio Commission-an amount of money paid to someone according to the value of goods, services, investments etc they have sold Commitment-a promise to do something or to behave in a particular way; dedication to something Commodity-a product that can be sold to make a profit Commute-to travel to work and back on a daily basis company Compatible-compatible machines, methods, ideas etc can exist together or be used together without causing problems; two people that are compatible are able to have a good relationship Compel-to force Compensate-to pay someone money because they have suffered injury, loss, or damage Compensation-an amount of money paid to someone because they have been hurt or harmed in some way;-the total of pay and benefits for an employee, especially a high-level manager Compete-if a company, country etc competes with others, it tries to persuade people to buy its products or services rather than those of the others; competition, competitor, competitive Competition-a situation where businesses or countries are competing with each other;-an event where people have to answer questions etc in order to win prizes Competitive advantage-something that helps you to be better or more successful than others Competitive-used to describe situations where companies, countries etc are competing;-a competitive price is similar to or less than other companies’ prices Competitor-a person, product, company, country etc that is competing with another Compile-drow up Complementary-sold or used together with other products Component-a part of a product, activity etc Conceivably-probably Concept-an idea for a product, business etc Conductive-helping something to happen Confines-borders Conform-to adapt Conglomerate-a large business organization consisting of different companies, often involved in different activities; a group of diverse companies run as a single organization Conman-someone who tries to get money from people by tricking them Consignment of stock-isporuka robe consistency, consistent, inconsistent Consistency-not changing your opinion or attitude Consortium-a group of companies in similar business working together; a combination of several companies working together for a particular purpose, for example in order to buy something or build something Consumer behaviour/behavior-how, why, where, and when consumers buy things, and the study of this Consumer-a person who buys products or services for their own use, rather than to use in business or to resell Consume-to use raw materials, finished products etc Consumption pattern-general trends in the way people buy and use goods, services etc Consumption-the amount of goods, services, energy or natural materials used in a particular period of time Content-to be satisfied Contingency plan-plan delovanja u slucaju nekih neprijatnih okolnosti Contingency-an event or situation that might happen in the future, especially one that might cause problems Contract-a formal agreement between two or more people or organizations to do something, for example to buy something Contribute-to give money,help,ideas to something that a lot of other people are also involved in Controlling interest-the situation where one shareholder owns enough shares to control a company Controlling shareholder/majority shareholder-someone who owns more than half the shares in a company Convey-to transfer, to express Cope with-to deal with a situation Copied-followed suit Copycat product-a product that copies a competitor’s idea for a product Copyright abuse-to copy someone else’s work, for example their designs, without permission Core adj core business/activity/product the business, activity etc that makes most money for a company and that is considered to be its most important and central one Corporate strategy-plans of a company to achieve its objectives Corporate-relating to companies, usually large ones Correlation-a reciprocal relation between two or more things; connection Corruption-the crime of giving or receiving money, gifts, a better job etc in exchange for doing something dishonest or illegal that helps another person or company;-when someone who has power or authority uses it in a dishonest or illegal way to get money or an advantage Corrupt-using power in a dishonest or illegal way in order to get money or an advantage of some kind; to encourage someone to behave in an immoral or dishonest way Cost leadership-producing goods more cheaply than others Cost-effective-giving good value when compared with the original cost; profitable Costs-expenses Cost-structure-an organization’s different costs and the way they are related to each other Couch-to express Counselling/counseling-when people are given advice to help them in a difficult situation Counsellor/counselor-someone whose job is to give counselling Count on-to rely on, to depend on Counterfeit activity-to copy something so that looks like something else Counterfeiter-a person who copies goods in order to trick people Counterfeit-made to look exactly like something else, usually illegally; to copy something so that it looks like something else, usually illegally Counterparts-the people on the other negotiating team; your counterpart is someone with the same job as you in another organization Coupling-mixing Craft-skill Craftsman-zanatlija Crash-a time when many investments lose their value very quickly, usually when investors lose confidence in the market and sell;-an occasion when a computer or computer software suddenly and unexpectedly stops working or fails to work properly; if stock markets, shares etc crash, they suddenly lose a lot of value;-if a computer crashes, or if you crash a computer, it suddenly and unexpectedly stops working Create-to make something that did not exist before Creative-producing or using new ideas – creativity Credit-borrowed money that is available to spend; an arrangement with a shop, supplier etc to buy something now and pay later Crisis/crises-a period or moment of great difficulty, danger, or uncertainty, especially in politics or economics;-a time when a personal problem or situation has reached its worst point Crisper-short CRM-abbreviation for customer relationship management Crop up-appear or happen unexpectedly Crucial-of extreme importance Culprit-a person who do something wrong Cultural-relating to artistic activities such as theatre, classical music etc;-relating to the ideas, beliefs, and customs that are shared and accepted by people in a society, company etc Culture-the ideas, beliefs, and customs that are shared and accepted by people in a society;-the attitudes or beliefs that are shared by a particular group of people or in a particular organization Currency market-the buying and selling of currencies by governments, financial institutions in a particular financial centre, or in the world as a whole Currency-the money used in a particular country Customer loyalty-when customers continue to buy a particular company’s product, and do not change to other companies’ products Customer orientation-when a company finds out about its customers’ needs, and offers products and services that satisfy these needs Customer relationship management (CRM)-a company’s activities to keep its customers satisfied, find out more about their needs etc Customer retention-Keeping customers Customer-a byer, client or guest Customer-a person or organization that buys products Customise-to change something to make it more suitable for you ,or to make it look special or different from things of a similar type./ways of developing a new product; design specially Customize/-ise-if something is customized, it is designed or built especially for a customer, making it different from other things of its kind Custom-made-made as the buyer specifies Customs-the government department responsible for collecting the tax on goods that have been brought into the country and making sure that illegal goods are not imported or exported Cut down- reduce the amount one spends, eats, smokes etc Cyberspace-all the sites, services etc on the Internet Damages-money paid or claimed as compensation for damage Daunting-discouraging through fear; frightening Dead set -keen on doing something; cvrsto resen, cvrsto odlucio… Dead set on doing something-to be determined to something Deal with- to handle, do what is necessary to achieve the result you want;solve; to take care of, to tackle Dear-expensive Debt-an amount of money that is owed;-the state of owing money;-money borrowed by a company in the form of loans and bonds, rather than shares; money that one person, company or country owes to another Deceit-when someone tries to gain an advantage for themselves by tricking someone, for example by making a false statement Deceit-when someone tries to gain an advantage for themselves by tricking someone Deceive-to make someone believe something that is not true in order to get what you want Deceiving-behavior that is intended to make someone believe something that is not true Decent-in the right manner Decisive-odlucan Decline-if an industry or country declines, it becomes less profitable, productive, wealthy etc;-if sales, output, production etc decline, they become less-decline Decrease in incidence-opadanje u broju Decrease-if an amount, level etc decreases, it goes down;-if you decrease an amount, level etc, you reduce it; smanjenje Dedication-hard work or effort that someone puts into a particular activity Default-to fail to pay money that you owe at the right time Defect-a fault or the lack of something that means that a product etc is not perfect-defective, Defecting customers-leaving customers Defecting-leaving Defect-to leave your own country or a group and join or go to an opposing one; a fault or the lack of something that means that a product etc is not perfect Defied-to refuse; to spite;overcome Defy-to resist Delegate-to give part of your power or work to someone who is at a lower level in the organization-delegation Delegate-to give part of your work or power to someone else, usually someone in a lower position than you Delighting-enjoying Deliver-to take goods to a place;-to produce results-delivery Demand-spending on goods and services by companies and people;-the total amount of a type of goods or services that people or companies buy in a particular period;-the total amount of a type of goods or services that people or companies would buy if they were available Demerge-if a company or unit demerges from a group, or if it is demerged, it becomes a separate company demerger Demoralizing -demotivating Deposit-an amount of profit made from an investment Depression-a time of high unemployment and poverty; recession Deputy-someone in an organization who is immediately below someone else, and who does their work when they are not there – deputy Deregulate-if a government deregulates a particular business activity, it allows companies to operate more freely so as to increase competition-deregulation Descendant-potpomak Descend-silaziti Despense with-moci opstati bez necega = eliminate Devaluation-when the value of a country’s currency goes down or is reduced by the government, in relation to other currencies Devious-using dishonest tricks and deceiving people to get what you want-deviously,Deviousness Differentiating features-things that make a product different for a particular country Differentiation-when a company shows how its products are different from each other and from competing products,for example in its advertising-differentiate;when a firm uses a differentiation strategy it tries to persuade consumers that its products have special qualities Disappoint you-let you down Disclose-to uncover Disclosure-the duty of someone in a professional position to inform customers, shareholders etc about facts that will influence their decisions; the act of giving information about someone by an organization or person who would normally have to keep that information secret, for example when a bank gives information about a customer’s accounts to the police;-a fact which is made known after being kept secret Discount-a reduction in the price offered by the seller Dismissal-when someone is removed from their job by their employer Dismissed from job, to be sacked Dispense with sth-to get rid of something; dispose Dispense-if a machine dispenses something , it gives it to someone when they put in money, a code number etc. Display-an arrangement of things for people to look at or buy Dispose of-to sell, to get rid of Dispose-if you dispose of something, you get rid of it; if a company disposes of a particular asset, activity etc, it sells it; the act of getting rid of something;-an asset that is sold, and the act of selling it Disrupt-to stop a situation,event from contuinuing in its usual way Distribute-to supply goods to shops, customers etc –distribution Distribution channel/distribution chain-the way a product is made available and sold, the organizations involved etc Distributor-a business that makes goods available either to shops or directly to buyers Diversify-if a company or economy diversifies, it increases the range of goods or services it produces; to start to put your money into different types of investments in addition to the investments you already have-diversification Diversions-a change in directions or use of something or the act of changing it Divert from-to change direction of sth Dive-start doing sth. energetically Dividend-a part of the profits of a company for a particular period of time that is paid to shareholders for each share that they own Do battle with-fight it out Down market/downscale-product are cheap and usually not good quality; to start buying or selling cheaper goods or services;-involving goods and services that are cheap and perhaps not of very good quality compared to others of the same type, or the people that buy them Draw one’s attention-skrenuti paznju Draw up a contract, an agreement-to compile sastaviti, Draw-an occasion when someone or something is chosen by chance Dress code-the way that you are expected to dress in a particular situation, as an employee of a particular company Driven-very determined to succeed Drive-someone’s energy, motivation, and ability to work hard;-an effort to improve or increase the level of something; Driving force – pokretacka snaga Drop away/off-to become lower in level or amount Drop-to fall to a lower level or amount;-to stop doing or planning something;if there is a drop in the amount, level, or number of something, it goes down or becomes less Due to so something-to be supposed to do sth Dumping-the activity of selling products in an export market cheaper than in the home market or cheaper that they cost to make, usually in order to increase market share Durability-ability to last a long time Durable-if something is durable, it lasts a long tim Earnings-the money that a person or particular group of people earn in a particular period;-the profit made by a company in a particular period, or by companies in general Economically-in a way that relates to the economy, business etc;-in a way that makes a profit;-in way that uses time, money, goods etc carefully and without wasting any Economical-using time, money, goods etc carefully and without wasting any Economic-relating to the economy, business etc;-if an activity is economic, it is profitable Economies of scale-saving money by producing goods in a large quantities; the advantages that a bigger factory, shop etc has over a smaller one because it can spread its fixed costs over a larger number of units and thus produce or sell things more cheaply Economy drive-a planned effort by an organization to reduce costs Economy-the system by which a country’s goods and services are produced and used, and the people and organizations involved in it Efficient -producing goods using as little time, money etc as possible; doing a job quickly and well Eloquent-able to express ideas well,especially in a way that influences people Emerge – to appear, to spring up; come out Emerging economies – ekonomije u nastajanju, u razvoju Empathetic-the ability to imagine and share another person’s feelings Emphasise-to indicate that something is important or true; to single out as important; to stress, to point out; to attach importance Employee loyalty-when employees like working for a particular company, work hard, and do not want to leave Employee-someone who works for a company, especially in a job below the rank of manager Employer-a person or organization that employs people Employment-work that you do to earn money;-the number of people in an area, industry etc that have jobs, the type of jobs they have etc Employ-to pay someone to work for you in a particular job Encompass - obuhvatiti Encounter-to meet; meeting End up-come to a certain state especially by a long route Endorse-if someone, usually famous, endorses a product, they say how good it is in advertisements. People will buy the product because they like or trust the person-endorsement Endorsement-if someone, usually famous endorse a product they say how good it is Enfeebled -very week or ill Enhance -to improve the quality or value of something Enherit - naslediti Envy – zavist Eponymous – the character whose name is in its title Equal – rival Equity share capital-the capital that a company has from shares rather than from loans Ergonomic – ergonomski, anatomski (stolica) Essence-sustina, basic things Essential-crutial, basic, the most important Establish-set up Estimate – to calculate; calculation of quality or value E-tailer-a person or organization that sells goods to the public on the Internet Ethical-connected with principles of what is right and wrong;-morally good or correct —ethically adv Ethics- moral rules or principles of behaviour that should guide members of a profession or organization and make them deal honestly and fairly with each other and with their customers Etiquette -the formal rules for polite behaviour Evade -to not do something you should do according to the law, for example to not pay tax Eventually – in the end Exacerbate – to make something worse Exacerbated -to increase (to make more violent or severe) Exceed – to be more than a particular number or amount; to go beyond some limit, Exceeded-to be better (have been better) Exclusion off-not including Executive-someone with an important job as a manager in an organization Exorbitantly-much higher than usual;an exorbitant price , amount of money that is etc.that is much higher than it should be Expand-to become larger in size, amount, or number, or to make something larger in size, amount, or number;-if a company expands, it increases its sales, areas of activity etc—expansion n [U] Expense-one of the costs of a particular activity;expenses [plural] money that an employee spends while they do their job, for example on travel and food, and which their employer then pays back Exploitation-when you treat someone unfairly in order to make money, get an advantage for yourself etc Exploit-to treat someone unfairly in order to make money, get an advantage for yourself etc;-to gain advantage from a situation, opportunity;to use something fully and effectively in order to gain a profit or advantage;-to treat someone unfairly in order to make money or gain an advantage for yourself Exploratory phases – phases in action which are done in order to discover something; when you find out what the other side wants Export-a product that is sold to another country;-the sale of products to other countries Extort -to illegally force someone to give you money by threatening them —extortion Extortion -force someone to give you money by threatening them Extrovert – friendly person; lively, sociable, cheerful Facilities-special buildings or equipment that have been provided for a particular use, such as sports activities, shopping, or traveling Facility-a place or large building which is used to make or provide a particular product or service Factory foreman- a person who is responsible for a group of people Failure< to fail – not to succeed Failure-when someone or something does not achieve the results that were expected;-when a machine stops working Faint -lacking Fake-made to look like something valuable or genuine in order to deceive people; a copy of an original document, valuable object etc that is intended to deceive people into believing it is the real document, object- to go down to a lower price, level, amount-a reduction in the amount, level, price etc of something;-when a person or organization loses their position of power or becomes unsuccessful Farden allotment – a piece of land for gardening Feature-a part of something that you notice because it seems important, interesting or typical = characteristic-one of the characteristics of a product or service that is useful, attractive etc-if a product features a particular characteristic, it possesses it Fee -an amount of money paid for professional advice or service Fet by – provuci se, proci bez... Fiddle-a dishonest way of getting money or not paying money;-be on the fiddle to be getting money dishonestly or illegally Fighting a losing battle-making no progress Fighting a running battle-having a series of arguments Figure sb/sth out- understand sb/sth by thinking about them/ it Filing clerks – Data Storage Specialists Finance-money that is provided or lent for a particular purpose;-the department in a company that deals with money Finances-the situation of a country, company etc in relation to the amount of money it has, owes etc –financial Finance-to give or lend money for a particular project, activity etc Find something out- learn something that you didn’t already know, discover Fine future behind them-when someone doesn’t live up to the expectations Firm-a company Flair -a natural ability, talent to do something very well Flashpoints – place where trouble and violence might easily develop suddenly and be hard to control Flaw-a mistake or weakness in a machine, system etc that prevents it from working correctly;-a mistake in an argument, plan, or set of ideas Fleet-a fleet of cars, trucks etc is all the cars etc that a company owns Flexible-a person, plan etc that is flexible can change or be changed easily to suit any new situation- if arrangements for work are flexible, employers can ask workers to do different jobs, work part-time rather than fulltime, give them contracts for short periods etc. Flexible working also includes job-sharing and working from home –flexibility Flexitime BrE also flextime-a system in which people who work in a company do a fixed number of hours each week, but can choose what time they start or finish work within certain limits Flight desk – the room in plane where the pilot sits to control the plane Flight of capital-a movement of large sums of money out of a country ;when money is moved rapidly out of a country, usually because its economy is doing badly or there is political uncertainty Flood market – supply with an excess of Flood-to send a large number of things such as letters to an organization Flop- a failure Fluctuate -if prices, income, rates etc fluctuate, they change, increasing or falling often or regularly Fluctuating Fluctuation-the movement of prices, income, rates etc as they increase and fall Fluent – able to speak language very well Focus – when a company serves particular groups of customers in a market wit particular needs, rather than serving the whole market Focus group-a group of people brought together to discuss their feelings and opinions about a particular subject. In market research, focus groups discuss their opinions of products, advertisements, companies etc Focussed-paying careful attention to what you are doing,in a way that shows you are determined to succed Followed suit-copied Forecast-a description of what is likely to happen in the future, based on information available now; forecast or forecasted to state what is likely to happen in the future, based on information available now Forefront -leading position Foreman – boss, chief Foresee -to predict Forgo – if you forgo something you give it up; to give up, (to renounce) ;to exceed Formal-formal behaviour is very polite;-formal qualifications are those you gain t school, university etc, rather than experience you get in our job Formost – leading, top, the most important Fortuitous – accidental; happening by chance Forward-looking - napredni Foster -to help the development of sth. Found-to start a new activity, organization etc – founder Franchise-an arrangement in which a company gives a business the right to sell its goods or services in return for payment or a share of the profits;-a particular shop, restaurant etc that is run under a franchise, or a company that owns a number of these; to sell franchises to people —franchising Franchisee-someone who is sold a franchise and operates it Franchising-giving someone exclusive right to sell products in a certain area Fraud – a method of illegally getting money from a person or organization, often using clever and complicated methods Free port-a port where import duty does not have to be paid on imports that are to be sent to another country to be sold, or used to manufacture goods that will be sold abroad Free trade – trade without restrictions on the movement of goods across borders Fringe benefit-an additional advantage or service given with a job besides wages, for example a car Fringe -less important or popular than the main stream Fulsome – buttery; to elaborate Fundamental – essential ; basic characteristics Futures – buying and selling futures contract Futures contract – a contract for a fixed amount of a commodity or security to be delivered at a fixed price on a fixed date in the future Gambling-the practice of risking money or possessions on the result of something uncertain, for example a card game or a sporting event such as a horse race Gather pace-to speed up Gauge-to measure how people feel about something Gauging – measuring how people feel about something = assessment; something that helps you make a judgement of a situation or a person Get a word in edgeways – to get a chance to say something; don’t get a chance to speak Get back to - contact again later Get down- start doing something Get on (well) – to have a friendly relationship, to get along with Get on with – have a friendly relationship with somebody (get along with); make progress with a task Get out- become no longer a secret Get over- overcome, deal with something Get straight to the point – when someone speaks directly, without hesitating, opposit of beating about the bush Get through – make contact Get to the bottom of the problem -find the real cause of something Get together- meet with somebody for social purposes or to discuss something Get up- get out of bed Gift of the gab – to be talented for something Give and take – balance, (negotiation), compromise; concession, compromise Give- and- take – willingness to compromise (to give up) Give up- stop doing or having something Global economy-the economy of the world seen as a whole Global offensive – taking strong actions all over the world Global-affecting or involving the whole world including and considering all the parts of a situation together, rather than the individual parts separately –globally =worldwide Globalisation – the tendency for the world economy to work as one unit, led by large companies doing business all over the world Globalize also -ise-if a company, an industry, or an economy globalizes or is globalized, it no longer depends on conditions in one country, but on conditions in the world as whole Go back on one’s word – pogaziti rec Go bust – to go bankrupt Goods-things that are produced in order to be used or sold Goodwill payment-a payment made by a supplier to a customer because of a problem the customer has had, for example with quality or late delivery of goods Got straight to the point -tackled about the subject directly Government bureaucracy – a system of governing that has a large number of departments and officials Gradual – step by step, slow and systematic Grafter – a person who performs confidence tricks Gross domestic product (GDP)-the total value of goods and services produced in a country’s economy, not including income from abroad Gross domestic product per capita-the total value of goods and services produced in a country divided by the number of people living there Grow/grew/grown-to increase in amount, size, or degree; if you grow a business activity, you make it bigger Growing market= Expanding market = Developing market Growth-an increase in size, amount, or degree Guarantee-a formal written promise to repair or replace a product if there is a fault within a particular period Hampered -limited Hand crafting – rucni rad Hand out – offer; to give, to offer Handle – to tackle, to deal with, get a grip on, Hang on- wait for a short time Hard and fast -not to be changed or ignored Hard and fast rule – a strict rule Hard up – you have very little money;without money,poor Haste-hurry Haulage-the business of carrying goods by road or rail have many buyers but that may be profitable for companies who sell it Headquarters-the head office or main building of an organization —headquartered Healthcare-medical care, doctors, hospitals etc considered as an industry Hear it on the grape wine- unofficialy; rumor Hear something from the horse’s mouth – get the information directly from the person concerned Heavy-selling – selling all of their shares Hedge our bets-reduce our chances of failiure Held resposnible – to be held accountable for sth Heritage – possession, inheritance Hesitant-uncertain about what to do or say because you are nervous or unwillingHierarchy- organising people into different levels of importance High achiever – ambitious and successful person High-flyer-a very successful, ambitious person High-tech also hi-tech adj high-tech companies, activities etc use advanced equipment and techniques Hinder – to slow down, to prevent from developing Hire-if a company hires new employees, it recruits them;-if you hire a car, boat etc you pay to use it for a particular period Hoarding-a large sign used for advertising. Hoardings are called billboards in American English Hold on to sth – to stick to, to keep, to maintain Home working - telecommuting Hostile – hostile bid or takeover is one in which company tries to buy another company whose shareholders do not want to sell / very unfriendly = unfriendly ; unpleasant Hostile environment – neprijateljsko okruzenje Hostile-a hostile bid or takeover is one in which a company tries to buy another company whose shareholders do not want to sell Hot-desking-when people working in an office do not each have their own desk, but work where there is one available Huge profit-a vary large amount of money Human capital -the perceived value of people and their skills Human resources-an organization’s employees, with their abilities and skills 2 (HR) the administration of a company’s employees, including recruitment, salary systems etc Human rights-the basic rights that people have to be treated fairly and equally, especially by their government Humdrum – monotonous, boring; tedious Hunt down- search for until successful in finding Hypochondriac – someone who always worries about their heath thinks they may be ill, even when they are really not ill Idle – not working or producing anything Idle time away – to waste time Ignore – to neglect Image-a picture, photograph etc;-all the ideas that people have about a product, person etc, considered together Impact – effect, influence, uticaj Impair – to damage something and make it worse/ make it less good Implication-a possible effect or result of a plan; meaning Imply – podrazumevati Import-a product that is bought from another country -to buy products from other countries Impose-to officially order that something should be forbidden or taxed Imposition-something that someone unreasonablyexpects or asks you to do for him Impoverish – to make poor Impulsive – hotheaded In a serial way - u nizu, one at a time, In broad terms – generally speaking Inadvertently-without realising what you are doing/ accidentally; without any intention, unintentionally Incentives-encouragement, help Incentive-something which is used to encourage people, especially to make them work harder, produce more or spend more money Income – prihod Income distribution – a term used by economists to describe how wealth is shared in a country Income statement-a financial document showing the amount of money earned and spent in a particular period of time by a company. This is usually called the profit and loss account in British English Income-the amount that a person earns in a particular period;-the profit made by a company within a particular period Incompetence-not having the ability to do a job properly Increase – povecanje Increased-go up very fast. Incremental – slow changes, happening step by step, not radical; gradual; process where things happens in small steps; an incremental process is one where things happens in small steps;-an incremental amount, sum etc is small when considered by itself Indictment-the act of charging somebody with a criminal offence; clear sign Induced -caused by Industrial espionage-the activity of secretly finding out a company’s plans, details of its products etc Industrial-involving industry, or of a type used in industry;-industrial areas, countries etc have many different companies and industries Industrialist-a powerful business person controlling large companies Industry-the production of basic materials or finished goods;-all the people and organizations that work in industry; -a particular type of industry or service Inevitably – unavoidably; neizbjezno Infant industry-an industry in its early stages of development in a particular country, often protected by the government and protected from international competition by import taxes etc Inflation-a continuing increase in the price of goods and services, or the rate of this increase Infrastructure-basic facilities and services of a country, water, power, road; the basic systems and structures that a country needs to make economic activity possible,-the basic systems and equipment needed for an industry or business to operate successfully or for an activity to happen Infuriate – make someone angry Ingredients-necessary parts, components Inhibit- to prevent something from growing or developing in the way it could,or to prevent it from being as good as it should be Innovate-to design and develop new and better products – innovator Innovation-a new idea, method, or invention;-the introduction of new ideas or methods Innovative-an innovative product, method, process etc is new, different, and better than those that existed before; using clever new ideas and methods —innovatively Input – ideas, advices, effort, money you put into a job or an activity in order to help it succeed Insider trading – when someone uses knowledge of particular company, situation etc that is not available to other people in order to buy or sell shares, its illegal Installment -part of a payment Insurance-an arrangement where a company collects money from a person or organization and, in return, promises to pay them money if they are ill, have an accident, cause harm to others etc Intact -untouched Integration – when two or more units, organizations etc combine so that they work more effectively; combining two companies so that they can work closely and effectively together Integrity-the state of being united or kept together as one whole, and therefore strong, unit; complete honesty Interest rate-the cost of borrowing money, expressed as a percentage over a particular period such as a month or year Interest-an amount of money paid into a bank account or held in a bank account interest is usually paid to the lender until the loan is repaid; an amount paid by a borrower to a lender, for example to a bank by someone borrowing money for a loan, or by a bank to someone keeping money in an account there;-the interest rate at which a particular sum of money is borrowed and lent;-the part of a company that someone owns;-the possession of rights, especially to land, property etc Interpreter- translator someone who translates what someone says from one language into another, especially as their job Introvert – turned inside Inventory control-making sure that supplies of raw materials, work in progress, and finished goods are managed correctly. Inventory control is called stock control in British English Inventory/inventories-a supply of raw materials or parts before they are used in production, or a supply of finished goods. Inventories of raw materials or parts are usually called stocks ;-a supply of goods, kept for sale by a shop or other retailer. Inventories of goods are usually called stocks Inventory-the American word for stocks of goods Investors – a powerful business person controlling large companies Invest-to put money into a business activity, hoping to make a profit;-to buy shares, bonds etc, hoping to make a profit –investment Invigorate – give life or energy to Invoice-a document sent by a supplier to a customer showing how much they owe for particular goods or services Irrefutable - nepobitan Isolate-to separate something so that it can be dealt with by itself ISO-the name used internationally for the International Organization for Standardization, whose purpose is to establish international standards for services, goods, and industrial methods; ISO 9000 the ISO’s quality standard for companies producing goods; ISO 9001/9002 the ISO’s quality standards for companies providing services Issue-topic, problem, question; important subject that people discuss; something that must be discussed, decided etc;-a magazine or newspaper appearing on a particular date one topic on the list It was the last strow -the last in a series of irritating events Jeopardise – to risk losing or harming something = endanger Jet lag-the tired and confused feeling you can get after flying a very long distance Jingle-a short song or tune used in advertisements Join-if you join a company, you start working for it Joint venture-two or more companies join temporally to carry out a large project;a business activity in which two or more companies have invested together Junk/junk mail/email/fax is mail etc sent to someone who has not requested it, usually to advertise something Keep up with- remain informed about Keep-retain Kickback-a bribe=money that is paid secretly and dishonestly to obtain someone’s help; offering bribe Kiosks – small open-fronted shop in the street for selling newspapers KISS informal keep it simple, stupid; keep it short and simple. Used to say that a method for doing something should be kept simple, in order to avoid mistakes Knowledge worker-someone whose job involves dealing with information, rather than making things Labor union-an organization representing people working in a particular industry or profession, especially in meetings with their employers-trade unions Labour force/labor force-another name for workforce Labour/labor-the work performed by the people in a company, country; the people doing this work considered as a group Laisser-faire-the idea that government should do as little to the economy as possible and allow private business to develop without the state controlling or influencing them or influencing them Laisserfaire-when private business develop without the control and influence of the government Lambost -to criticize sth. very strong, usually in a public Latter of credit – a written promise by an importers bank to pay the exporter’s bank on an particulate date or after a particular event Launch a product= Bring out a product = Introduce a product Launch-to show or make a new product available for sale for the first time;-to start a new company;-to start a new activity, usually after planning it carefully;-an occasion at which a new product is shown or made available for sale or use for the first time;-the start of a new activity or plan; exploring a new market or developing a new product Law-abiding – respecting law; when company does nothing illegal; it obeys the law Lay on – to organize Lay out – to present Lay the facts out – to present the fact LBO -the acquisition of one company by another through the use of borrowed funds Lead – a position ahead of all others Leading edge-the area of activity where the most modern and advanced equipment and methods are used Leak – leakage Leisure hours – free time Let down- Dissappoint Let rip – to speak or behave violently or emotionally Let somebody down – to disappoint, Letter of credit-in foreign trade, a written promise by an importer’s bank to pay the exporter’s bank on a particular date or after a particular event, for example when the goods are sent by the exporter;a written promise from our bank to another which enables a seller to obtain money Let-to allow someone to use a room or a building in return for rent Level off/out -to stop climbing or growing and become steady or continue at a fixed level Level playing field-a situation that gives no one advantage Leveled off-became steady (stable); to stop claming or growing and become steady a fixed level; remained stable Level-the measured amount of something that exists at a particular time or in a particular place;-all the people or jobs within an organization, industry etc that have similar importance and responsibility Liabilities-the amounts of money owed by a business considered together, as shown in its balance sheet;-a person’s or organization’s responsibility for loss, damage, or injury caused to others or their property, or for payment of debts; a debt; a financial obligation which is shown in balance sheet Liability-an amount of money owed by a business to a supplier, lender, or other creditor; Liable- to be likely to do something ,or likely to behave in a particular way Liable to tell – they are likely to tell Liberalise-to make system, laws or moral attitudes less strict Licencing – giving someone the exclusive rights to sell product in a certain area; selling the right to a manufacturers trademark usually in a foreign market Licencing rights – agreements which allow a company to make and sell registered product locally; companies protect the copyright of their products and ideas Licensing agreement-an arrangement where one company gives permission to another to make products based on its ideas, usually in exchange for payment Lifecycle/life-cycle-the different stages in the existence of a product, from its design and launch, through to the time when it is discontinued = no longer sold Lifestyle-the way someone lives, including their job, how they spend their money etc Limited company/limited liability company-a company where individual shareholders lose only the cost of their shares if the company goes bankrupt, and not other property they own Limited partnership – there can be sleeping partners who don’t participate in the management of the company Liquidation-if a company goes into liquidation, it stops operating and all its remaining assets are sold Live off the land- eat what one grows or produces oneself Live on- depend on something for financial support Loan shark -someone who lends money at very high rates of interest and will often use threats or violence to get the money back; person who gives high interest Loan-money borrowed from a bank or a person on which interest is usually paid to the lender until the loan is repaid;-an amount of money that is lent, usually in return for interest until the money is repaid Local partner – a person or a company who cooperates with a foreign company who wishes to enter the market Logo-the symbol of a company or other organization; a design or way of writing its name that a company or organization uses as its official sign on its products, advertising etc Long for sth – zudeti za Long term value – dugorocna vrednost Long to be sth – if you long to be something you want it very much; zeleti biti nesto Look after- make sure that somebody is safe and well Look for- search for, seek Look forward to- expect something with great pleasure Look into- investigate or examine something Look something up-find some information by looking in a dictionary/directory etc Loophole-a small mistake in a law that makes it possible to do something the law is supposed to prevent you from doing, or to avoid doing something that the law is supposed to make you do Lose something (to sb/sth) to have something such as a contract or customers taken away by someone or something Losing-to stop having something any more, or to have less of it;-to have less money than you had before or to spend more money than you are receiving;-to fall to a lower figure or price; lose something (to sb/sth) to have something such as a contract or customers taken away by someone or something; lose ground to become less in value or to lose an advantage Loss for words – speechless, unable to speak Loss leader – a products sold unprofitable in order to attract customers who will then buy profitable product; the fact of no longer having something that you use to have etc. position Loss-the fact of no longer having something that you used to have;-when a business or part of a business spends more money in costs than it gets in sales in a particular period, or loses money on a particular deal, problem etc Low cost-management focus on production Loyal – if customers are loyal to a particular product they continue to buy it and do not change to other products -loyalty Lucid – able to express in a way that is easy and clear to understand Lucrative-an activity that is lucrative makes a lot of money Lunatic – an insane person Luxury brand-a brand associated with expensive high quality products Mailshot-when information or advertising material is sent through the mail to a large number of people at the same time Maintenance-the work, repairs etc required to keep something in good condition Make compromises-be flexible Make ends meet – sastaviti kraj sa krajem Make for-write out or complete a form or document Make head or tail of something – understand, find meaning in something Make the world go round – to be the driving factor, the moving force Makes no odds-makes no difference Malpractice-when someone breaks the law in order to gain some advantage for themselves Management-the activity or skill of directing or controlling the work of an organization, or part of one;-the managers of an organization considered together;-the managers in charge of a particular activity, and the skills and knowledge that they need Manager-someone whose job is to manage all or part of an organization Manage-to direct or control an organization or part of one Managing director (MD)-the manager with the most authority in the day-to-day management of a company. The job of MD is sometimes combined with that of chairperson Manoeuvre – to direct the course Manufacture-to make goods – manufacturer–manufacturing Margin/profit margin-the difference between the price of a product or service and the cost of producing it, or between the cost of producing all of a company’s products or services and the total sum they are sold for Markedly-noticebly Market challenger –a company with the second largest market share; an organization or product that may take the place of the organization or product that has the highest sales in its market or industry Market follower – company that is not a threat to the leader Market leader-a company with the largest market share; an organization or product that has the highest sales, or one of the highest sales, in its market or industry Market niche-a company that focuses on a small segment of the market; a market for a product or service, perhaps an expensive or unusual one, that does not have many buyers Market nicher-a product or service sold in a niche market (=a market for a product or service, perhaps an expensive or unusual one, that does not have many buyers) or the company that sells it Market sector= Market segment= Market niche Market segment – a group of customers that share similar caracteristics, such as age, income, interests Market segment a group of customers that share similar characteristics, such as age, income, interests, social class etc also market Market share-the percentage of a total market which the sales of a company’s product cover; the percentage of sales in a market that a company or product has; the amount that company sells of its products or services compared with other companies selling the same things; the proportion of sales that a company or product has in a particular market; the sales of a particular company in a market, expressed as a percentage of the total sales Market share-the sales of a particular company in a market, expressed as a percentage of the total sales Market-all the people and organizations involved in the activity of buying and selling particular goods or services;-to sell something or make it available for sale;-to sell something by considering what customers want, how much they are willing to pay, where they want to buy it etc Marketing mix-the combination of marketing actions often referred to as product, price, place, and promotion: selling the right product, through appropriate distribution channels, at the right price in relation to other products and for the profitability of the company, with the correct support in terms of advertising, sales force etc Marketing-activities to design and sell a product or service by considering what customers want, how much they are willing to pay, where they want to buy it etc Mass market-concerned with non-luxury goods that sell in a large quantities MBO -when a company’s top executives buy the company they work for Media – all the organisations, tv, radio etc. that provide news and information for the public, or the people who do this work Meld – if two things meld, they combine into one thing = combine, merge, mix Mentor-an experienced person who gives advice to less experienced people to help them in their work Merchandise-goods that are produced in order to be sold, especially goods that are sold in a store Merge-if two or more companies, organizations etc merge, or if they are merged, they join together Merger-combining two or more companies joining to form a larger company;an occasion when two or more companies, organizations etc join together to form a larger company etc Middleman-a person, business, organization etc that buys things in order to sell them to someone else, or that helps to arrange business deals for other people Minutes-an official record of what was said and/or decided Mission statement-a short written statement made by an organization, intended to communicate its aims to customers, employees shareholders etc; a document in which a company sets out its general approach to doing business and its objectives Misuse-to use in a bad way Model-a particular type or design of a vehicle or machine;-a simple description or structure that is used to help people understand similar systems or structures;-the way in which something is done by a particular country, person etc that can be copied by others who want similar results Moderate – not extreme but temperate Modestly – not proud Module-one of several sparate parts that can be combined to form a larger object Momentum -the ability to keep increasing Morale-the level of confidence and positive feelings that people have, especially people who work together, who belong to the same team;the level of confidence and positive feelings among a group of people who work together Mortgage-a legal arrangement where you borrow money from a financial institution in order to buy land or a house, and you pay back the money over a period of years Motivated-very keen to do something or achieve something, especially because you find it interesting or exciting Motivate-to encourage someone and make them want to achieve something and be willing to work hard in order to do it;-to provide the reason why someone does something—motivating adj Motivation-eagerness and willingness to do something without needing to be told or forced to do it;-the reason why you want to do something Mount – to go up, to rise Moving the goalposts-changing their aims or decisions Multinational-a large company that has offices, factories and business activities in many different countries Narrow – the opposit of wide NDP – new product development Neat -done sth. carefully Negligible -small Negotiating – discussing a problem with someone Nepotism – the practice of giving jobs to members of your family when you are in a position of power; employing relatives and friends in your company thanks to Net-a net amount of money is the amount that remains after costs, taxes etc have been taken away Network – a large number of people or organisations working together as a system Niche – a special area of a market which has its own particular customers and requirements Niche market-a market for a product or service, perhaps an expensive or unusual one that does not have many buyers but that may be profitable for companies who sell it Nook and cranny -everywhere Notify – to formally or officially tell someone about something Numeracy-when people are good at arithmetic and can deal with numbers without difficulty-numerate Nurture – taking care of something or someone; to help a plan idea ,feeling develop Obsolete – not needed any more Odds are stacked against you -likely to fail Off the top of head – from memory, spontaneously officials;-disapproving all the complicated rules and processes of an official system, especially when they are confusing or responsible for causing a delay Offload – to get rid of something Offset – if one cost offsets another it has the effect of reducing or balancing it, so that the financial situation remains the same; balance Offset-if one cost offsets another it has the effect of reducing or balancing it, so that the financial situation remains the same On and off – sometimes, occasionally On the ball-qiuck to understand On the same wavelength – when two people agree on most things, they are on the same wavelenght On the tip of the tongue – the inability to remember a word On the warpath-very angry Online also on-line adj, adv involving the use of the Internet to obtain and exchange information, buy goods etc Open-plan office-open-plan offices do not have walls dividing them into separate rooms Opinion poll – an inquiry into public opinion conducted by interviewing a random sample of people Opinion poll= Survey= Spot check Opt for- decide on something, choose something Optimize/ise-to make the best possible use of something or to do something in the best possible way Outbid – to give a better, more attractive offer Outdoor advertising- a public notice selling goods or services Outer fringes-outside borders- spoljne granice Outlet-a shop or other organization through which products are sold Outlook -a person’s attitude Outmanoeuvre – outsmart Outnumber – be larger in number Outsource-if a company outsources its work, it employs another company to do it Outstrip – to surpass, to overtake Outstripped -do something better than someone else or be more successful Over the odds-more than it is worth Overbook – to book more seats, tickets, rooms etc than available Overcharge – to charge more than expected Overdraft-an arrangement between a bank and a customer allowing them to take out more money from their account than they had in it Overhear sth – to hear sth by accident, unintentionally; slucajno cuti, nacuti Overlook-to neglect, to forget about...; zanemariti; skip Overrun-overflow Overtake-to be better than, to become better, to take someone's position Overtime-time that you spend working in your job in addition to your normal working hours;-time that a factory, office etc is operating in addition to its normal hours;-the money that you are paid for working more hours than usual Overvalued – sold at two high price Overwork-when someone works too much or too hard –overworked adj Panacea-something that people think will help make everything better ; solution, cure Parent company-a company that owns more than half the shares in another. The other company is its subsidiary Participants – the people at the meeting Partner-a company that works with another company in a particular activity, or invests in the same activity;-someone who starts a new business with someone else by investing in it;-a member of certain types of business or professional groups, for example partnerships of lawyers, architects etc; also economic partner a country that invests in another or is invested in by another, or that trades with another;-also trade partner, trading partner one country that trades with another Partnership-a group of people provide the capital, set up the company and manage it together-a relationship between two people, organizations, or countries that work together;-the situation of working together in business;-a business organization made up of a group of accountants, lawyers etc who work together, or of a group of investors Pass something on- hand or give something to somebody, especially after receiving or using it oneself Pass the buck -avoid responsibility Patent-a legal document giving a person or company the right to make or sell a new invention, product, or method of doing something and stating that no other person or company is allowed to do this -to obtain a patent, protecting the rights to make or sell a new invention, product, or method of doing something patented Pay a premium -pay a higher than a usual price Pay off- pay the wages of somebody and dismiss them from a job; finish paying money owed for something Pay out- pay a large sum of money for something Pay -remuneration Pay something back- return money to somebody that one has borrowed from them Payback period-the length of time that it takes to get back the investment put into a particular project, and to start making a profit Payment system-the arrangements for paying employees in a particular company including bonuses, overtime etc Payment-the act of paying money to someone, or the amount involved Peak level/price/rate etc the highest level, etc something reaches Peak time/period/hours/season the time etc when the greatest number of people are doing the same thing, using the same service etc;-to reach the highest point or level Peak-the time when prices, shares etc have reached their highest point or level; highest point Peculiar – particular, special Penny –pinching = skrt Penny-pinching not liking to spend money Perceive – to see, realise Perk/Fringe benefit-something in addition to money that you get for doing your job, for example a car Personnel – staff, employees; assessment Persuasive – being good at influencing people; able to make other people believe something Petty crime – sitni zlocin Pharmaceuticals-medicines, and the industry that produces them – pharmaceutical Phase-a particular stage or period in doing something;-if you phase something over a period, you do it gradually during that period Phone rage -angry behaviour on the telephone by people who are not satisfied with the service they are receiving etc Photocopying clerks – Reprographics engineers Pick up – answer ; to get better Pick up- learn a foreign language, a technique etc; go somewhere to collect somebody in one’s car after they have previously arranged Picked up-increased Pie chart-a drawing of a circle divided into several sections, where the size of each section represents an amount as a percentage of the whole Pioneer – the first person or organization to do something that other people and organizations will later develop or continue to do-pioneering Place an issue on one’s agenda – to start dealing with an issue, staviti na dnevni red neko pitanje Place great weight-consider very important Plain sailing-easy to achieve Play your cards right-do the right thing Plc-abbreviation for public limited company Plethora – a lot of something, variety, a range of Plug legal loopholes – zapusiti rupe u zakonu Plummet-to suddenly and quickly go down in value or amount —plummet Plunge into -to dive Point of sale/Retail outlet- a shop throgh which products are sold to the public; advertising for a product in a places where is sold Point out-make a comment that gives people an important new piece of information Point-of-sale advertising-advertising for a product in places where it is sold Poise -to be ready for action Poll – anketa, Poor implementation -badly put into a practice Portal-a system for connecting a computer to another network, especially the Internet Portrayed -to depict Positioning – the way that people think about product in relation to the company’s other products or to competing products Postponed-put off Post-room workers – Office logistics co-ordinators Poured – flowed quickly Powerhouse – a very successful, profitable company;a company that is very successful and profitable Precipitate – to inspire, to encourage, to improve Precipitated -to inspire Predator-a company that takes advantage of another company weaker than itself, for example by trying to buy it Premium price – if you have to pay premium, you have to pay more than normal for something; high price for something special or unusual Premium-a very high quality President-in the US, the most important person on the board of directors of a company Prevail-if someone or their arguments, views etc prevail, they finally win an argument, usually after a long period of time; to be widespread Prime time-the most expensive advertising time for tv commercials; the time in the evening when most people are waching tv and the cost of advertising is at its most expensive Private limited company - all shareholders must agree before any shares can be bought or sold Private sector-all the companies in a country that are not owned by the government, considered as a whole Privatize/ise-if a government privatizes a company that it owns, it sells it to investors – privatization Product portfolio-all of a company’s products considered as a group Product withdrawal-the act of no longer making a product available, either for a period or permanently; -the act of no longer taking part in an activity or being a member of an organization Profile-to give a short description of someone or something in a newspaper or television programme Profit and loss account-a financial document showing the amount of money earned and spent in a particular period of time by a company. This is usually called the income statement in American English profit for a particular period, defined in different ways by different businesses Profit margins – the difference between manufacturing cost and selling price Profitability-the ability of a business to make money Projections -calculations Promote-to help something develop and make it more successful = advance, encourage; to try to increase the sales or popularity of a product;-to sell a product using advertising, free gifts etc Promotion-a move to a more important job or rank in a company or organization;-sales promotion an activity such as special advertisements or free gifts intended to sell a product or service Propose – to make a suggestion formally Pros and cons – advantages and disadvantages; argument for and against Prospective - potential Prospective buyer – potential buyer Prospect-someone who is not a customer yet, but may become one in the future; possibility; mogucnost Protectionism – the idea that a government should try to help an industry in its country by taxing foreign goods that compete with it, limiting the number that can be imported etc. and the actions that it takes to do it; when a government helps an industry by taxing foreign goods, limiting import goods etc. Protectionism-when a government helps an industry by taxing foreign goods,limiting import goods etc. Prototype-the first form that a new design of a car, machine etc has Public limited company PLC -a form of limited company whose shares are freely sold and traded. Public sector-all the companies and business activities owned and controlled by the government of a particular country, considered as a group Pull out of-withdraw from something Pull over-move a vehicle to the side of the road in order to stop Punctual – on time Purchase-the act of buying something, or the thing that you buy; to buy;-purchase-purchasing Purchase-to buy something Put aside-save something for use later Put forward-propose or suggest something for discussion Put his or her point across-give your opinion Put off-reschedule, postpone, delay Put someone in the picture – to explain something to someone Put through-connect somebody by telephone Qationalize/ise-to make a business or organization more effective by getting rid of unnecessary staff, equipment etc, or reorganizing its structure — rationalization Quaint-old-fashioned, out-dated; very strange or unusual Qualification-an examination that you have passed at school, university, or in your profession;-a skill, personal quality, or type of experience that makes you suitable for a particular job Quality circle-a small group of employees who meet regularly to discuss ways to improve working methods and to solve problems Quick word – to say something quickly Quid pro quo – an immediate return to the giver; reward, sth you get in return for sth else Quotas-money that is paid by a government or organisation to make something cheaper to buy, use or produce-an official limit on the number or amount of something that is allowed in a particular period) R and D-research and development; the part of a business concerned with studying new ideas and developing new products Rambling – talking in a confused way; without any clear organisation or purpose Random choice – nasumican izbor Random sample – nasumicni uzorak Range-a set of similar products made by a particular company or sold in a particular shop Rapport – clear understanding and communication Rate-the speed at which something happens;-the number of examples of something, often expressed as a percentage; -another name for interest rate Rationale – reason for something Rationalization – racionalizacija Rationalize – to make a business or organization more effective by getting rid of unnecessary staff, equipment etc, or reorganizing its structure Raw material-one of the basic materials used to make something. For example, steel is one of the raw materials in cars Real estate-land or buildings and the business of buying and selling them; nekretnine Reassure – razuveriti Recall-if a company recalls one of its products, it asks customers to return it because there may be something wrong with it;-recall;-to remember something that you have seen or heard, such as an advertisement-recall Receipt-the act of receiving something;-a document given by someone, showing that they have received money, goods, or services;-receipts-money that has been received Recession – a period of time when an economy or industry is doing badly, and business activity and employment decrease Reciprocal-a reciprocal arrangement is when two people, countries, or companies do or give the same things to each other so that each is helped Record-the past performance of a person, organization; involving the best level, performance etc in a particular activity Records-the history of a particular activity, organization etc Recover-to increase or improve after falling in value or getting worse;-to get back money that you have spent or lost;to get back something that was stolen, lost, or almost destroyed Recovery/recoveries-when prices increase, or when the economy grows again after a period of difficulty;-the act of getting something back, such as money that you are owed Recruitment-the process or the business of recruiting new people;-an occasion when someone is recruited;-finding the new people for a job, employment Recruit-to find new people to work for an organization, do a job;-someone who has recently joined a company or organization Red tape – needlessly time-consuming procedure = bureaucratic procedure;government bureaucracy Reduce – reduction Redundancy/redundancies-when someone loses their job in a company because the job is no longer needed;-a person who has lost their job in a company because the job is no longer needed Redundant – otpustiti nekoga kao tehn. Visak; suvisan Redundant -if you are redundant or made redundant, your employer no longer has a job for you Refer to – odnositi se na Reference-a letter written by someone who knows you well, usually to a new employer, giving information about your character, abilities, or qualifications;-a person who provides information about your character, abilities, or qualifications when you are trying to get a job Referral-recommendation;recomodation Refund-a sum of money that is given back to you if, for example, you are not satisfied with something you have bought Refutable – Refute – to prove that a statement or idea is not correct; to prove to be wrong; pobiti misljenje Regard – to believe, to consider, Relate to-be connected to sb/sth; be able to understand Relationship-the behaviour and feelings of two or more people, companies etc that work together relax Release (information)– to let the public know about sth Release a report – to make public, to publicize, objaviti izvestaj Reliability-the quality yhat always behaving in the same way or leaving the same options Reliable-someone or something that is reliable can be trusted or depended on —reliability Reliance -dependent on sth. else Relish – to enjoy Relocate-if a company or workers relocate or are relocated, they move to a different place —relocation Reluctance –unwilling Reluctant -slow and unwilling Remote - udarni Remuneration – earnings, pay, salary, wage Rep-an informal name for sales representative Replicate -to copy Representative-someone chosen to speak or make decisions for another person or group of people 2 a sales representative Resignation n [C] Resign-to officially leave a job, position etc usually through your own choice, rather than being told to leave resignation Resource also natural resource something such as oil, land, or natural energy that exists in a country and can be used to increase its wealth Resources all the money, property, skill, labour etc that a company, country etc has available Respond – to give answers in a poll Respondent – someone who responds = answerer; pobiti misljenje Responsive – reacting quickly in a positive way Restriction-an official rule that limits or controls what people can do or what is allowed to happened Restructure-if someone restructures a company, they change the way it is organized, usually in order to make it more profitable-restructuring;-to change the way something is organized Results-things that happen because of someone’s efforts, work etc;-the profit or loss made by a company in a particular period Retail outlet – a shop through which products are sold to the public; shops, store Retailer-a business that sells goods to members of the public, rather than to shops etc;-someone who owns or runs a shop selling goods to members of the public Retail-to sell goods to the general public in shops etc –retailing Retain-if a company retains its customers or employees, they continue to buy from or work for the company, and do not go elsewhere – retention Retain-to keep something or to continue to have something Retire – to stop doing a job because of age Retrial recruitment -to get a job Retribution -punishment Return – the amount of profit made from an investment Revealed -to discover Revenue/revenues-the amount a company receives from sales in a particular period Rights-the freedom and advantages that everyone should be allowed to have-human rights;-if a person or company has the rights to something, they are legally allowed to use it to make money Rip off-to sell illegal copies of a brand as if they are the real thing Rip somebody off-cheat sb by charging too much money for something Ripped off -paid far too much for sth. Rise/rose/risen -to increase in number, amount, or value; pay rise-an increase in salary or wages.-the process of becoming more important, successful, or powerful Risk (In a modern sense): the chance of changing direction, growing and making profits Risk (traditional sense) : the chance of harm, injury or loss Risk capital -money invested in a project with a high chance of failure Rival-a person, group, or organization that you compete with Rocked-went up very fast. Rocket/rocket up-if a price or amount rockets or rockets up, it increases quickly and suddenly Rojalty-a payment for service Roughly – approximately Rule the roost-to dominate, to be in control; to be In charge Run across-meet somebody or find something by chance Run out of sth – poneststi Run out of-have no more of something left Ruthlessness – nemilosrdnost = cruelty Sack someone from job – to fire them Sack v give sb the sack/get the sack-to tell someone to leave their job, or to be told to leave your job Sacked – to tell someone to leave his job; fired Sail through -to pass test or an examination without difficulty Salary – plata, pay (mesecna zarada) Sales representative also sales rep-someone whose job is to sell their company’s products or services, for example by visiting customers Sale-the act of selling something;-for sale available to be bought;-sales-goods sold in a particular period, or the amount of money received from this Sample-a group of people who have been chosen to give opinions or information about something;-a small amount of a product that people can try in order to find out what it is like;-to ask questions to a group of people chosen from a larger group, in order to get information or opinions from them, so as to better understand the larger group;-to try a small amount of a product in order to find out what it is like Sanction-an official order or law stopping trade or communication with another country in order to force political change in that country Saturate a market – infuse of fill completely Saturate-to fill the market so completely that no more products can be added Save up-collect money by not spending everything you earn in order to be able to buy Scarce-if something is scarce, there is not enough of it available Scarcity- if there is a scarcity of something, there isn¸t enough of it Schedule-a plan or timetable for doing something Scheduled flight-a normal flight on an airline available for anyone to use Scramble -trying very hard Second- to support ;-to officially support a suggestion, idea etc made by another person at a formal meeting so that it can be discussed or voted on-seconder Secretaries – Executaries Sector-a particular industry or activity or group of industries;-a part of a larger market Secure-involving actions to keep someone or something safe from being damaged, stolen etc – security Securities house – an organisation that issues companies’ shares, bond… Security for credit-offered to a leader when you borrow money Security-actions to keep someone or something safe from being damaged, stolen etc;-a feeling of being safe and free from worry about what might happen;-property or other assets that you promise to give someone if you cannot pay back the money that you owe them ;-a financial investment such as a bond or share, or the related certificate showing who owns it Seepage -drainage Segment-a part of the economy of a country or a company’s work Segment-a section of a market or industry; to divide the market into parts; part of a larger market or category of customers;-the products in a particular part of the market Sell off-when a business company or a part of one, is sold to another company Send your apologies-to say that you can not go to a meeting Sensitive- Septuagenarian – someone who is between 70 and 79 years old Series – serija, niz Serious - ozbiljan Set up – to establish; solve; to found, to arrange; was founded Set up-make the preparations that are necessary to start something Setback – something that hinders progress Settle in the middle – to make a compromise Sever – break up; to cut off;to end a relationship or an agreement with someone Share – one of the parts into which ownership of a company is divided Share capital-money a company has risen from investors who bought shares; capital in the form of shares, rather than in the form of loans Share option-the right given by a company to its workers to buy shares at a fixed price. Shareholder value-the idea that companies should produce the best possible profit for their shareholders, and Shareholder-a person or organization that owns shares in a company Shareholder-someone who owns shares in a company; people who buy shares in the companya person or organization that owns/buy shares in a company Share-one of the parts into which ownership of a company is divided Ship-to transport and deliver goods Sign away – to sign a document ; to give up Sign somebody up-make sb sign a form/contract saying they will do something Significantly – to a large extent; considerably Simultaneously – things that happen simultaneously happen at the same time = at the same time Single out – to select from a group; to choose sb./sth. from a group Single-handed – without anyone’s help; alone Skill-an ability to do something well, especially because you have learned and practised it – skilled Sleaze-immoral behaviour, especially involving money or sex sleazy Sleeping partner – a partner who invests in business but doesn’t take an active part in managing it Slip-an occasion when something becomes worse or becomes less or lower- slipped Slipped my mind -forgot to do something Slipping-to become worse or less or fall to a lower amount, standard etc than before Slogan-a short phrase that is easy to remember and is used by by an advertiser, organization, or other group;an easily remembered phrase used to express a particular idea, for example in an advertisement Slot-a particular time when a television programme or advertisement is shown Sluggish market – market that changes slowly Sluggish market= Flat market= Stable market Sluggish-slow Slush fund-a fund of money obtained secretly and illegally and used for illegal purpose ;an amount of money collected for illegal purposes, especially by a politician Small talk-polite or social conversation Smart-intelligent, attractive, well-dressed, relating to technology that does things in an efficient way Snippet – bit, a piece of;a small piece of news, information Snobby – if you are snobby you are very concerned with social status Soar -to increase quickly to a high level Soaring – rising quickly Sole trader-one person sets up and runs the company, provides all the capital and has unlimited liability for business debts;-a legal form of company in some countries for someone who has their own business, with no other Solve-deal with. Sophisticated – refined, instancan, prefinjen Sort out-find a solution to a problem Sound out – to try out, check out Sour – to stop being enjoyable or satisfactory Spark – blistati Spark an idea – to inspire an idea Speak off the cuff – to speak without any notes, preparation; without preparing ahead of time what one will say, without preparation Speak their mind-say what they think Spectrum- a complete range of options ,people,situations...giong from one extreme to it`sopposite Speculate-to buy goods, shares, property etc in the hope that their value will increase so that you can sell them at a higher price and make a profit, often quickly;-to think or talk about the possible causes or effects of something without knowing all the facts or details; speculation Speculative-bought or done in the hope of making a profit;-based on guessing, not on information or facts Specutive explosions-great increase in buying and selling usually if shares Speed up-increase or make something increase speed Spell something out-make something clear and easy to understand, explain simply Sponsorship-financial support given to an arts or sports event in order to get public attention; in exchange for advertising or to get Sprawl – to spread, to stretch Sprawling -over a wide area Spreadsheet-a computer program that shows rows and columns of figures, and allows calculations to be done on them. Spreadsheets are used to analyze what would happen in different situations, for example to sales and profits Stabilize/ise-to become firm, steady, or unchanging, or to make something do this Stable-firm, steady, or unchanging Stake – money risked or invested in a business; if you have a stake in a business, you have invested money in it Stakeholder-a person who is considered an important part of an organization or of society because they have responsibility within it and receive advantages from it Stamina – toughness; strength; cvrstina, odlucnost = Stand at-to be at a particular level or amount- stood Start-up-a new company that has been started recently; especially a hi-tech one Static -not moving Status symbol-something you own that you think is a sign of high social status Status-your social or professional rank or position;-high social position that makes people respect you Stereotype-a fixed idea about something, that may or may not be true Stick to your guns-maintain your point of view Stifle – to hamper, to prevent from developing; to stop sth. from happening or developing Stir – to mix, promesati Stitch together – if you stitch two materials together, you join them Stock control – making sure that suppliers of raw materials, work in progress, and finished goods are managed correctly;checking supplies of goods; inventory control in American Stock market- market of shares into which ownership of a company is divided;-a place or computer system where bonds, shares etc are bought and sold Stock-one of the shares into which ownership of a company is divided, or these shares considered together; -also stocks a supply of a commodity (=oil, metal, farm product etc) that has been produced and is kept to be used when needed; -a supply of raw materials or parts before they are used in production, or a supply of finished goods. Stocks of raw materials or parts are usually called inventories in American English;-a supply of goods, kept for sale by a shop or other retailer. Stocks of goods are usually called inventories in American English Straight – honest and morally upright Straight arrow-very determined to succeed Straight be/play straight with somebody-to be honest and truthful with someone Strained – zategnut Strategic industries-industries important for strategic interests of a country Strategic-done as part of a plan to gain an advantage or achieve a particular purpose —strategically adv Strategy/strategies-a plan or series of plans for achieving an aim, especially relating to the best way for an organization to develop;-the process of skilful planning in general Strength-a particular quality or ability that gives someone an advantage in relation to others Stress-continuous feelings of worry about your work or personal life, that prevent you from relaxing -Stressful adj Stressed/stressed out-if someone is stressed or stressed out, they are so worried and tired that they cannot relax Stretching-using a successful brand name to launch a product in a new category Strike-to deliberately stop work for a while because of a disagreement about pay, working conditions Struggle - to try very hard to do or achieve sth. Stuck in the middle – caught in no way out situation Stuff – stvar, osoblje Subliminal advertising-when images appear very quickly during a television or cinema advertisement with effects that people are not conscious of Submit-to give a plan or piece of writing to someone in authority for them to consider or approve Subsidiary/subsidiary company/subsidaries-a company that is at least half-owned by another company;-a company partly or wholly owned by a parent company; Subsidies – money that is paid by a government or organisation to make something cheaper to buy, use or produce Subsidize-if a government or organization subsidizes a company, activity etc, it pays part of the cost / financial help, support; subvencionirati; subvencija Subsidy/subsidies-money that is paid by a government or organization to make something cheaper to buy, use, or produce Substantial – significant; very important Succinct – clearly expressing with a few words = concise Suit – copied Sunrise industry – an industry based on a new tehnology often in an area without an industrial past Sunset industry – an industry based on an old tehnology often in an old industrial area, and often one which is getting smaller Supply-driven management – management focus on production Supply-to sell and provide goods or services – supplier Surge-to increase suddenly Survey-a set of questions given to a group of people to find out their opinions;-the information obtained by analyzing the answers to these questions; a detailed critical inspection Swamp a market= Flood a market= Saturate a market Swamp a market-fill quickly beyond capacity Sweetener-something used to make an offer, suggestion etc more attractive; Swindler – someone who gets money from somebody else dishonestly by deceiving him Swindle-to get money from someone dishonestly by deceiving them —swindle, swindler Switch tasks-change duties Switching-exchanging Synergy-additional advantages or profits that are produced by two people or organizations combining their ideas and resources Systematically – carefully, following a fixed plan Tackle – to handle, to deal with, problem Tactic-a method that you use to achieve something Tactical-done in order to achieve what you want at a later time, especially in a large plan Tailor-make fit for a specific purpose; to adapts to make more suitable for a particular purpose;-to make something or put something together so that it is exactly right for someone’s needs —Tailored Take away-buy a cooked dish at a restaurant and carry it away to eat at home; remove something from somebody/ something Take care-make sure that somebody is safe and well; be responsible for something Take off – become very active Take over – to take control of something / company by buying more than half of its shares; buying enough shares in a company to get control of it, to take responsibility for; getting control of a company by buying 50% of its shares Take part-participate in something Take place-occur, happen Take something out of-remove something from inside something Take the load off - rasteretiti Take the load off one’s shoulders – to free someone from responsibility, burden, load (teret) Take-over bid – ponuda o preuzimanju Takeover target-a company that may be bought or that is being bought by another company Takeover-an occasion when a person or company obtains control of another company by buying more than half of its shares Taking bribe -corruption Talent of the gab – dobar u prici Talent-a natural skill or ability Talk shop – to talk about business at for example, some social event; to discuss one's business or profession Talk to a brick wall – to talk to an unresponsive person Talking at cross purposes – if two people talk at cross purposes, they do not understand each other because they talk about different things; misunderstanding what someone else is referring to Tally -to mach Target-an organization, industry, country etc that is deliberately chosen to have something done to it;-a result such as a total, an amount, or a time which you aim to achieve;-to make something have an effect on a particular limited group or area;-to choose someone or something as your target —targeted adj Target-to make something have an effect on a particular limited group Tariff-a tax on goods coming into a country or going out of it Tarnished -made worse Teaser-an advertisement intended to get people’s attention for advertisments that will come later or products that will be available later Teller-someone whose job is to receive and pay out money in a bank. Tend to become – sklon da postane Tend to –if something tends to happen,it happens often and is likeky to happen again Tendency-if you have a tendency to do something, you do it frequently;-the general way in which a particular situation is changing or developing Tend-if something tends to happen, it happens frequently, but not always Terminate-if something terminates, or if you terminate it, it ends;-to remove someone from their job that one of the main jobs of management is to ensure this The odds are stacked against us-there are many difficulties Threat – to threaten, threatening words; potential danger Thrive-to get a feeling of satisfaction from doing something;-if a company, market, or place is thriving, it is very successful Tie the knot -to get married Time-piece-a clock or watch Tip of one's tongue – the person is just about to remember something To be at a loss – not to know what to say To be on par – to be on the same level or standard To go/get about something – o do sth, to perform a task Tonque-tied-unable to talk in a relaxed way because you feel nervous or embarassed Took off-became very active Top-of-the-range-used to describe the most expensive products in a range of products or a market Total quality management (TQM)-the management of systems in a company in order to make sure that each department is working in the most effective way and to improve the quality of the goods the company produces Touch and go -it’s very uncertain about something Track – to follow Track record-all the things that a person or organization has done in the past, which shows how good they are Trade – the activity of buying, selling or exchanging goods within country or countries Trade –off – a balance between two situations in order to get an acceptable result Trade show – sajam Trade union-an organization representing people working in a particular industry or profession, especially in meetings with their employers. labour unions Trade-buying and selling goods and services, especially between countries;-to buy and sell shares etc on a financial market Trademark-a name, sign, or design on a product to show that it is made by a particular company Trading group-a group of countries that agree to have low or no taxes on goods they export to each other Transaction-a business deal, especially one involving the exchange of money;-the act of paying or receiving money Transfer-if you transfer to another job or workplace, or if you are transferred, you move there Transition-the act or process of changing from one state or form to another Tremendous -great Trend-the general way in which a particular situation is changing or developing Trial-a legal process in which a court of law examines a case to decide whether someone is guilty of a crime;-a process of testing a product to see whether it is safe, effective etc trial , trialling Triple-having three parts or members;-to become three times as much or as many, or to make something do this Trustworthy – worthy of trust or belief; od poverenja Turn down – to refuse to buy something Turn up-arrive Turnaround/turnround-the time between receiving an order for goods, dealing with it, and sending the goods to the customer;-a complete change from a bad situation to a good one;-a complete change in someone’s opinion or ideas Turned it down-refused to buy a product Turnover-the amount of business done in a particular period, measured by the amount of money obtained from customers for goods or services that have been sold;-the rate at which workers leave an organization and are replaced by others;-the rate at which goods are sold and stock is replaced TV slot-a place in a television schedule Typist – Digital Data Executive Underperform-if a company or investment underperforms, it is not as profitable as it should be Unemployed-without a job Unemployment rate-the number of people in a particular area, country etc who do not have a job Unemployment-when you do not have a job; Union-a group of people, countries etc who work together for a particular aim; labor union Unique selling proposition/unique selling point (USP)-the thing that makes a particular product different from all other similar products Uniqueness – something very unusual and special Unprecented -never having happened before Unscrupulous-behaving in an unfair or dishonest way —unscrupulously adv, unscrupulousness Unskilled-without training in the skills needed in particular jobs Up in arms-very angry and ready to fight Update-information that tells you what has happened recently in a particular activity, situation etc Upgrade – to get something better than you paid for = advance, improve; to give someone a better seats on a plane or a better room in a hotel than the one they paid for; moving to a higher class Upmarket/upscale-to start buying or selling more expensive goods or services Upmarket1 also upscale-involving goods and services that are expensive when compared to others of the same type, or the people that buy them upmarket also upscale adv go/move Upmarket-a place where expensive goods and services are sold; designed for people who have a lot of money/place where expensive goods are sold;expensive compared to other products of the same type Ups and downs -successful and unsuccessful periods; rise and fall User-friendly – easy to operate Vacancy-a job that is available Vast -enormous VAT -value added tax Venture – a new business activity that involves taking risks Venture capital-money lend to someone so that they can start a new business; money a company borrows to start up a new business Very friendly relationship with-gets on well Vexed problem – complicated problem Vigorous – poletan, zustar, , lively, energetic, Virtual-involving something that gives you the experience of its real equivalent Vision-an idea of how future will be Visual/visual aid-a diagram, map etc that people can look at, for example in a presentation, and that helps Voice mail-a system for leaving messages for people by telephone, or the messages themselves Volatile- changing quickly and suddenly (rising and falling without much warning)Volatile market-a volatile market is changing quickly and suddenly, for example rising and falling without much warning Volume-production of large quantities;the total amount of something;the amount of space that a substance or object contains or fills; Volunteer-to ask to do something that you do not have to do – volunteer Vote-a method of making decision Waffle-to talk a lot without making any clear or important points Wages – nadnica Walk away from-avoid doing something or refuse to do something Warehouse-a building where goods are stored Warranty – a written promise that a company gives to a customer, stating that it will repair or replace a product they have bought if it breaks during a certain period of time = guarantee Weakness-lack of a particular characteristic that would give you the ability to succeed, perform better Wealth creator-someone who has greatly incerased companys profit Website-information about a particular company, subject etc available on the Internet. Each website has an address that begins ‘http’ Welfare benefits-a money paid by the government for the people in need for example the unemployed Welfare system-the system of giving help by the government to people in need Welfare-help that is given by government to people with social or financial problems because they are unemployed, ill etc Went bust-went bankrupt; fail Whisk off – to take someone quickly away from a place; otposlati, poslati Whisking -to send Whistleblower-someone working for an organization who tells the authorities that people in the organization are doing something illegal, dishonest, or wrong Whizz-kid-a young person who is very skilled at a particular activity or is very successful in a particular area of work Wholesaler-a person or company that sells goods in large quantities to other wholesalers, or to retailers who may then sell them to the general public Wide-spread-happening in many places,among many people or in many situations Windfall -an amount of money that a person or business gets unexpectedly Wine and dine – entertaining of your business partners or somebody Wisdom – mudrost Wise – clever Withdraw/withdrew/withdrawn-to take money out of a bank account;-to remove something or take it back, often because of an official decision;-if a company withdraws a product or service, it stops making it available, either for a period or permanently Withdrawal -the act of taking money out of a bank account, or the amount you take out; -the removal or stopping of something such as support, an offer, or a service; Woe -sorrow Word-of—mouth advertising – oral advertising; to hear sth from other people Work out-find the answer to something, solve something; calculate something;-to realize Work systematically-carefully following a fixed plan Workaholic-someone who cannot stop work and is unwilling to do anything else Workforce -all the people who work in a particular country, area, industry, company, or place of work Working capital -money to carry out a production and keep trading Workload-the work that a person or group of people have to do in a particular period Wrap the meeting up – to close the meeting, to bring it to an end Write down-put something down in writing on paper Write off – to cancel Zero defects-the aim of having no faults at all in products that are produced |